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Showing posts from 2013

Online Survey tools : Collect Survey Online for Free

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Hey Guys ! Once again I come across a very nice website https://www.surveymonkey.com . It is a very popular website for collecting Surveys Online. Here, you can create your own online Questionnaire very easily & quickly with the help of readymade questionnaire Design tool. Also, very easy methods are available for online distribution and sharing of your Questionnaire. Over and above this, website also provides you powerful Analytical tools for analyzing the answers. Do go through one short video at the end of this blog on how this tool works Good thing about this website is that it provides very user friendly easy-to-create questionnaire Design tool . You need not be master of any Market Research subject. You need not remember various types of questionnaire. This Design tool will make your life very easy. On this website, you have number of options to collect your answers online i.e. through sharing separate Link, Email, Website embedding and through Fac...

Set up Online Retail Business: Learn How to Collect Payment Online

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Did you ever Dreamed of Starting your own Retail Store in India? Did you ever dreamed of moving out of your current boring job and starting your own Retail business instead? Did you ever think of running your own business from home? I am sure that after making all the cost calculations, you must have burned those Business Plan Documents and cancelled the plan of dreaming anything like that in future. Am I right? Given the very high cost of real estate, human resource, inventory and stringent local rules, regulations & taxation; thinking of retail in India is really a nightmare. No wonder why India ranks 132 nd on the ease of doing business^1. And after making all these efforts how much customers can you expect per day, 10? 15? 20? Are these numbers enough to cover your big real-estate cost? What if, I tell you that you can open your retail store on the Internet with less than 1/10 th of the cost of your physical retail store? What if, I tell you that you can open y...

Social, Digital and Mobile users in India - 2012

I came across another interesting presentation on Social, Digital and Mobile Statistics in India - Nov 2012. We Are Social’s Guide to Social, Digital and Mobile in India (2nd Edition, Nov 2012) from We Are Social Singapore Source:  http://www.techinasia.com/india-social-web-users-facebook-stats-2012/

Cost of Advertisement on T.V. in India

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Here is another interesting blog article which I have come across on the Internet. This article matches the type of information I want to share with my readers. Source: http://www.digitalimpulse.in/insights/television-advertising-in-india/#.URpPxx1kzko http://kartikgala.blogspot.in/2013/02/cost-of-advertisement-on-tv.html A ccording to the FICCI -KPMG Report (2011), India has almost 138 million TV households and cable connections/ direct-to-home (DTH) penetration has reached close to 80%. Television Audience Measurement (TAM) ratings state that, the television and broadcasting industry has seen an upsurge of almost  100 million viewers in 2010 to reach a total of 600 million viewers . This is very much Self-Explanatory. India is watching and thus, TV advertisement has become the easiest medium to reach a larger population surpassing all age, gender, geographical location and other demographics. Here we have given a brief overview of television advertising in Indi...

Choosing Color for your Brand

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I came across a very interesting article ' A Guide to Choosing Colors for Your Brand ' on  http://www.usabilitypost.com/ I thought I should share it with you guys. Source:  http://www.usabilitypost.com/2008/09/29/a-guide-to-choosing-colors-for-your-brand/ A Guide to Choosing Colors for Your Brand One of the key elements of building a strong brand is color selection. Every color has a different feel and various associations. By choosing a color or a combination of colors for your brand identity, you will take on those associations. Colors will evoke certain emotions and feelings towards your brand so it is vital to choose a color that will represent your identity effectively. Research reveals people make a subconscious judgment about a person, environment, or product within 90 seconds of initial viewing and that between 62% and 90% of that assessment is based on color alone. WHY COLOR MATTERS If you own a color in your industry, this color will symbolize you...

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